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Commencement 2017

Visual identity system

 
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Commencement 2017

visual identity | PRINT |  DIGITAL | SOCIAL MEDIA | POLE BANNERS 

This was the first year Sonoma State ticketed commencement. My goal was to make the tickets clear and user friendly for parents, students, and guests to figure out which ceremony they were attending. To achieve this I used a color coding method and minimal text.

 

color palette

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TYPOGRAPHY

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iconography

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HIGHWAY BILLBOARD

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SOCIAL MEDIA MARKETING

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TICKETS

 

POLE BANNERS

 

PROGRAM

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